In the age of technology and social media that we live in today, many people see printed invitations as obsolete. They think that sending an email invitation or online event invitation will get the job done in the same way. This is technically the case, but the truth is that often times, people don’t even remember getting these online invitations.
When people get an invitation in the mail, however, the effect is different. They can hang it on their fridge to remind them of the date, and they also feel appreciated. Sending invitations for your special event is the first step to making it an event that people remember. Whatever the occasion, here are some ways that you can make your invitations stand out.
1. Mimic your event’s purpose in the invitation’s theme
Take advantage of the fact that you get to choose every detail of the invitations for your event. Choose the font that best represents the atmosphere that you want, whether that is elegant, business-like, or simply fun.
2. Be specific
Include as many details as possible in the invitation, like special musicians or a special kind of food. This makes guests even more excited for the date to arrive. Be sure to also use the personal pronoun “you” rather than telling about the event from your perspective.
3. Use different paper types and envelopes than usual
If your event is formal, letterpress invitations notify the guests to come dressed in appropriate attire. Letterpress invitations are beautiful but will also be on the higher end of the price spectrum. Lining the envelopes with something other than the standard blue or white draws the guest into the contents before they even begin reading. Lasercut invitations are also a beautiful way to give your guests a preview of your event and make your invitations stand out.
4. Write the envelopes by hand
Choosing a printer for the actual invitations is probably the best option, but you may want to try addressing the envelopes using a calligraphy template. Or, you could always try it freehand if you feel comfortable. People are never disappointed to get a hand-addressed enveloped in the mail.
5. Use creative language
Project a bit of your personal style if the event is appropriate to do so. Most are. To be original, include a humorous wording of the invitation, or include a line from a poem. Both of these options further help guests understand what the atmosphere of the event will be.
Finding a printing company
Going online to find a printing company can be daunting. There are so many options. To make the job a little less overwhelming, ask for recommendations from friends or read online reviews to find out which companies are the best. Samples of companies’ work are readily available online, and there are numerous different styles to choose from. If you do not wish to choose from the templates, you can also talk to the company about a personal design that you have in mind.
Sending out invitations is the best way to get your guests excited about the big event that you have coming up, and finding a seasoned printing company will allow you to do this in the best way possible.
