Since uncoated paper usually has a porous feature, the coating fills in the pores and minimizes the ink absorbed into the paper during printing. The resulting paper is not only durable but also has brighter and richer colors. During the coating process, matte paper requires less and does not need a lot of polishing like … Read more
Together with coupons, a letter comes bearing a personalized message thanking the customer for their continued loyalty and call to action so that they keep buying from them. Coupons are a sure way that customers will respond since they feel appreciated and valued. Postcards Sending postcards is another great hack of invoking a response from … Read more
Charity organizations always collect mail addresses to target possible donors and subscribers to their charitable works and projects. Direct mail presents them with a perfect opportunity to tell their target audience what they have managed to do and what they intend to continue doing in their community. They then go ahead to ask them to … Read more
According to Data and Marketing Association, 90 percent of direct mail gets opened and read compared to using electronic mail. It is easy for consumers to ignore promotional emails because they send and receive many emails each day. This makes it difficult to distinguish your message from other competitors because they are considered to be … Read more
This is quite good compared to other marketing methods like email and social media where messages remain unopened and are seen as spam. For direct mails, your message has to be seen and touched before a customer makes a decision. Additionally, opening direct mails has no risk compared to emails, which could lead to hacking … Read more
Custom labels can be designed in a variety of materials, shapes, designs, and colors to suit the needs of different cosmetic and personal care products such as lipsticks, eye shadow, shampoo, nail polish, and soap. Custom Food and Beverage Labels Labels often serve as the initial point of contact between the consumer and the product … Read more
Canvas tote bags not only help promote your brand but are also eco-friendly. Many shoppers these days prefer using tote bags over one-use bags because they are durable and reusable. A custom printed canvas tote bag is a great marketing tool that increases brand awareness anytime it is used for shopping. Since people walk around … Read more
They can easily differentiate you from the competition, as they are less common than the horizontals. Keep Your Design Simple Many design novices have a belief that simple is boring but that is not the case with business cards. Minimal business card designs can be quite elegant as they allow enough room to add important … Read more
It is very normal for an event to include food. This implies that a bag can suffice because many consumers use promotional bags. The bags are a perfect item as they are deemed to be like billboards in motion hence creating numerous impressions about a certain product. They can be used by the event attendees … Read more
They will let you know everything you need about your project and how far they have gone. They will also let you know when they are done and when they will be shipping the materials. This is a very important piece of information for your clients and day to day running of the business. The … Read more