We live in the age of “Do-it-yourself,” and the Internet is one of the main reasons for this. Whether it’s home renovation, car repair or gourmet cooking, there is a plethora of detailed instructional material out there to help you achieve success. Of course, that doesn’t mean that DIY results will always match professional results,…
We live in a world of screens – you don’t have to look very far to see this for yourself. The average train, bus, airplane, or coffee shop is full of people who are busy with their phones, their tablets, and their laptops. It’s interesting, however, that the world of paper has not gone away…
Remember back in the day, when you had to go to a professional printer for almost any project you care to mention? It’s true that some people had early printers that were able to turn out pages of text – but for the most part, if you needed anything printed in color, you had to…
Unless you’ve been on vacation and haven’t checked your mailbox lately, you’re probably aware that direct mail marketing is alive and well. Of course, the vast majority of communications are now sent digitally – but that’s one of the main reasons why direct mail has been able to stick around. In a world saturated with…
People who aren’t sure whether or not to use professional printing services often ask us: What’s the difference? After all, today’s at-home printer can accomplish many things. With modest investment of less than $100, you get a device that can print everything from black and white pages of text to vivid photographs of family vacations.…
We all know that graphic design is a big deal these days. In fact, for many businesses in the marketplace today, it’s basically impossible to get by without graphic design. Whether it’s package for a physical product, a web site or other digital product, a flyer for a direct mail campaign, or anything else that…
The world has changed a lot in the last twenty years – nobody can argue with that. The digital revolution has totally changed the way we think about doing business. Online transactions now account for the majority of money being spent around the world, and digital marketing has become a massive industry in itself. Every…
There are so many decisions that go into operating business – it can get overwhelming, even if you have years of experience. Looming project deadlines and quarterly goals can be stressful, and it’s always nice when problems are solved quickly and effectively without a lot of drama. Designing and producing product labels can definitely fall…
We’ve all seen countless promotional items that were custom printed with logos and other branding. In fact, these items are so prevalent that we often don’t think twice about them. One thing’s for sure: A favorite pen, or stress ball, or flash drive is something we use because it’s a high quality item, and it’s…
Special events are happening all the time – chances are, you have one or two of your own coming up in the next year. You might already be planning some aspects of your event, or you may simply have some ideas floating around in your head. Here’s an interesting question to ask: When does your…